Media Buying- Our influences with the major Asian TV stations allows us to cherry pick the best spots for your advertisement. Don’t buy dead spots! Buy the spots that will deliver results.
Media Planning- Do you know which is the most popular Asian TV station and why? Look beyond the viewing figures! Chapati will target your advertisement to the people who count.
Media Research- Do you know the difference between Diwali, Vasakhi and Eid? Do you know what the favourite alcoholic & non- alcoholic brand amongst British Asians is? How much does a big fat Indian wedding cost? How much do Asian women spend on beauty and skin care products and who is their favourite brand? Why do Asians buy so much gold? Why do they invest in property? Why are they pushed in education from a young age? Where is the first Asian premiership football star? Are arranged marriages dead or are they making a comeback? Why are dating sites so popular amongst British Asians? What is the difference between Sikh, Hindu and Muslims and what do they all have in common? Why do British Asians spend so much of their disposable income on their children? Did you know Sikhs in the UK have the highest percentage of homeownership (82%) out of all UK religious communities and are the second wealthiest in the religious community in the UK, with a median total household wealth of £229,000.00. Did you know British Asians contribute 6% to the UK GDP. The list goes on.
Media Strategy- We don’t just place your advertisement but build a strategy around it. We understand the buying process and how to influence so your brand stays dominant..
Production- Not all advertisements are the same. We can provide a tailor made advertisement directed specially to the British Asian Market. Anyone can use the same advertisement from one channel to another. Let us help so your business stands out. Give it the Bollywood Superstar Factor!
Agency to Agency- We are happy to work with other Media Buying & Planning agencies as what we offer is unique. We are experts in our field and can make the clients budget go further for longer.
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